<p>Is your company truly becoming a social organization -- or simply "doing social?" Answer these questions to ensure that you're on the right track.</p><p>10 Famous Facebook Flops(Click image for larger view and slideshow.)</p><p>With so many social networks to consider and track, deploying a dynamic social strategy can be difficult. I see many individuals, teams, and brands make one crucial misstep: They're just "doing social" instead of becoming a socially enabled organization.</p><p>How can you tell the difference? Here are 10 simple questions to help your business use social media more strategically and prevent some of the most common mistakes.</p><p><a href="http://www.informationweek.com/software/social/building-a-social-business-10-questions-/d/d-id/1114160">Keep reading...</a></p>