<p>When Vice President of Information Technology Greg Judy and his staff at Colony Bank evaluated the latest in unified communications and collaboration technologies, they saw a range of potential benefits. A Voice over IP (VoIP) phone system and standard UC services such as four-digit speed dialing, centralized management of extensions and calling queues, instant messaging (IM) and video conferencing would not only reduce costs, but also could improve internal business processes and enhance customer service.</p><p>Armed with a clear analysis of these benefits, Judy's department received a formal commitment from Senior Vice President, Technology Officer Jim Jowers, who played a key role in selecting a Cisco Systemsbased solution for Colony Bank's Fitzgerald, Ga., headquarters and a handful of branches this year. Remaining facilities across Georgia are scheduled for upgrades in 2014.</p><p>Building a solid business case for UC rests on two main pillars: eliminating the costs and complexities of traditional phone systems and launching a host of new communications and collaboration services enabled by modern platforms.</p><p>Experts like Judy and others agree that the following five core benefits can help win commitments from senior managers.UC Enables Reduced Management Complexity</p><p><a href="http://www.biztechmagazine.com/article/2013/11/how-sell-unified-communications-your-boss">Keep reading...</a></p>