
<p>It's easy to spread the message about your social business around the globe if you follow Joe Garbarczyk's five top tips. Photograph: Takuya Inokuma/Getty Images</p><p>Social entrepreneurs need to share their mission with a wide audience, from their customers to employees and the communities they help. However, it's very easy for your message to get lost in the noise or be drowned out by the tidal wave of content created every day. But innovation is all around us and using the tools that we have at our disposal allows our message to reach and influence the largest number of people. Here are five simple ways for you to spread your company's social message.1. Go global</p><p>It costs almost nothing to connect with somebody on the other side of the world, and you can do it in seconds. Find someone on another continent, timezone or country who is doing something similar to you and learn from them. Chances are they are not going to be your main competition, so use their advice to help give more credit to what you are doing and they'll most likely do the same for you. This is great exposure for both them and you and helps with SEO and traffic to your page. Great tools to use to do this are Skype, Twitter and email.2. Be your own production studio</p><p>If content is king, it's important that you put out content that reinforces your values and mission statement and can be refreshed regularly. You don't need a high-cost production studio to do this. You already have a high definition camera in your pocket: it doubles as a mobile phone. Since you're the director and producer, you can put out content that best tells people about your mission, brand and work schedule. Make good use of your smartphone, iMovie and YouTube.3. Create your own social network</p><p><a href="http://www.theguardian.com/social-enterprise-network/2013/oct/22/five-ways-spread-social-business-global">Keep reading...</a></p>