<p>Friday is here and it's time to relax. So put up your feet, and check out our featured contributions from this week. We have some must-read articles that center around our month-long focus on the future of the social enterprise. We also took a look at the three stages of content marketing and a four step methodology for defensible disposition. Enjoy! Top Social Business Article</p><p>Gone are the days when we could control our business marketing through a website. Today's companies need to engage through all channels and socialize not only the way they work but how they interact with customers. John Newton (@johnnewton) takes a look at the value customers bring to the table in The Customer Centric Social Business is Going to Happen.</p><p>Companies who have started using technologies to socialize work and customer collaboration are already yielding benefits. Sales and marketing can be improved. Employees can get answers to questions that they thought were impossible to answer. Innovation is being driven not by the few, but the many, including customers. The Contenders</p><p>Our must-read contender articles include: Top Customer Experience Article</p><p><a href="http://www.cmswire.com/cms/social-business/weekend-reads-the-customer-centric-social-business-3-stages-of-content-marketing-021452.php">Keep reading...</a></p>