<p>Media releases are provided as is and have not been edited or checked for accuracy. Any queries should be directed to the company issuing the release.</p><p>The annual Rockwell Automation Software Technical Education (RSTechED) conference was recently held in Melbourne. In its thirteenth year, the popular event was sold out weeks in advance with more than 150 end-users, system integrators, partners and OEMs attending the three day event.</p><p>According to Dean Tresidder, Solutions Architect, Rockwell Automation, "The lab sessions were an opportunity to provide hands-on product demonstrations which allowed customers to use the technology and see what it can do for them within their specific applications."</p><p>Incorporating advances in software technology is increasingly becoming an important means for companies to increase productivity, reduce operating costs and improve quality.</p><p><a href="http://www.cmo.com.au/mediareleases/16484/rsteched-provides-innovative-solutions-to/">Keep reading...</a></p>