<p>Tune in as Matt Thomson, Vice President of Business Development and Platforms for Klout, joins Brent Leary to discuss the ins and outs of social influence. Among the topics discussed are measurement, influential media, leveraging, branding and more.</p><p>Small Business Trends: Can you tell us a little bit about your background?</p><p>Matt Thomson: Sure, I mostly spent my time consumerizing the enterprise normally on the product side. Klout is actually is my first business development role. Before that I worked at Lithium and Microsoft; Microsoft in the Dynamics CRM area. I came over to Klout as the first business guy, if you will. But again, my background is mostly on the product side and little bit of marketing.</p><p>Small Business Trends: Is it more difficult to measure online influence today as compared to when Klout first start rolling a couple of years back?</p><p><a href="http://smallbiztrends.com/2013/04/matt-thomson-klout-social-influence.html">Keep reading...</a></p>