<p>Avaya is pushing the virtualization envelope straight into the realm of unified communications. The company just unveiled a new communications architecture for virtualized UC applications.</p><p>Dubbed Avaya Aura Virtualized Environment, the new technology aims to help businesses accelerate mobile collaboration applications across their organization. Avaya is pushing benefits like high reliability, simplicity, functionality and flexible options for deployment.</p><p>Zeus Kerravala, principal analyst at ZK Research, said virtualization represents the logical evolution for communications technology.</p><p>"Virtualization has clearly transformed every part of IT except communications technology. It's just recently that IT has had the capability to run on software platforms and I think the next logical step is to have them run on virtual platforms," Kerravala said. "That gives communications the same level of flexibility and ability that other software has because they run on" virtual machines.</p><p><a href="http://www.sci-tech-today.com/news/Avaya-Aura-Brings-Virtualization-to-UC/story.xhtml?story_id=030003CLTAY6">Keep reading...</a></p><p>Read also:</p><p><a href="http://www.ucstrategies.com/unified-communications-strategies-views/avaya-flexes-its-video.aspx">Avaya Flexes Its Video</a> (UCStrategies)</p><p><a href="http://www.networkworld.com/news/2012/121212-avaya-video-conferencing-265030.html">Avaya looks to next generation video conferencing</a> (Network World)</p><p><a href="http://www.telepresenceoptions.com/2012/12/avaya_drives_the_industrys_mos/">Avaya Drives the Industry's Most Comprehensive, Easy to Use Video ...</a> (Telepresence Options)</p><p>Explore: <a href="http://news.google.com/news/more?ncl=dhRCk_8T8q3dO5MEyTby1Ow-j5h4M&ned=us">32 additional articles.</a></p>