SAP's messaging over its release of an on-demand CRM application sounded familiar to CRM industry observers. The company sounded many of the same themes that Siebel did two and a half years ago when it rolled out Siebel OnDemand, its belated entry into the hosted CRM market. Like Siebel, SAP touted the advantages of <A HREF="http://searchcrm.techtarget.com/originalContent/0,289142,sid11_gci1174735,00.html?track=sy186">a hybrid deployment model,</A> where companies can run the functionally rich, on-premise versions of their CRM software, while smaller divisions that need to get up and running quickly, or that may need only a simple tool, could opt for the on-demand version, thereby providing the best of both worlds. Yet large, successful hybrid deployments have been slow to materialize.