
<p>There have been lots of discussions lately around how CMOs are potentially swallowing up the role of the CIO. In fact within the next few years CMOs are projected to have larger operating budgets than CIOs. Everywhere you turn it seems like the topic of conversation is around the death of the CIO, how the CIO is in trouble, and how the CIO needs to change; basically doom and gloom. Several of the CIOs I've spoken with agree that this can get to be a bit depressing and demotivating and doesn't really further the conversation.</p><p>Meet Stephen Lamb, he is the CIO of the British Columbia Institute of Technology (BCIT) and he sees something that flies in the face of all the talk of the CMO out-pacing the CIO. BCIT has 45,000 students and a faculty just shy of 2,000. A few months ago a company wanted to do a case study on the social enterprise collaboration software roll-out at BCIT and they asked to speak to whoever was responsible for all the project marketing and communications, Stephen said, "You're talking to him."</p><p>According to Stephen CIOs are not standing still or running for the hills, and they are certainly not down and out for the count. In my conversation with Stephen he brought up a few things that are not being addressed and discussed when it comes to the CIO which we need to remember.</p><p>CIOs Touch All Aspects of Organizational Life</p><p><a href="http://www.forbes.com/sites/jacobmorgan/2013/07/17/hidden-truth-about-cios-future-of-work/">Keep reading...</a></p>